What is Collective Intelligence?


Collective intelligence describes the knowledge embedded within societies or large groups of individuals. In its explicit form, collective intelligence appears to be the knowledge gathered and recorded by many people, a model being Wikipedia, which is a repository of content that has been refined through the contributions of thousands of authors. Collective intelligence also accounts for intelligence that is generated implicitly simply through an individual’s clicking patterns and other activities online. On the whole, collective intelligence is a phenomenon made possible by the internet that can be used to educate humanity as well as inform profit-seeking stakeholders about what people know and do in the modern era.